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Using radio to reach Indigenous consumers

Queensland Remote Aboriginal Media

Project title: Yarning and Learning: Communication use and issues in remote Indigenous communities

Grant round: 2014

Grant: $42,100

The use of mobile phones and internet in remote Aboriginal and Torres Strait Islander communities has become one of their key mediums of communications, mirroring the national trend of greater reliance on mobile communications.

The Queensland Remote Aboriginal Media (QRAM) project team worked with remote communities and communications experts around Australia to develop culturally-relevant communications materials for remote Indigenous communities providing Aboriginal and Torres Strait Islander people with practical information on consumer rights, using their phone and Internet services in a cost-effective manner, and ways they can resolve any problems relating to their phone and Internet services. The project team used the input of a steering committee and remote broadcasters to develop a series of 12 one-minute radio programs which were broadcast on 72 remote Indigenous radio stations around Australia, as well as seven Indigenous radio stations in major cities and regional centres and at least 43 other community radio stations. The project team also developed a printed educational resource tool, with 500 copies produced and distributed to community and Indigenous radio stations nationally, as well as a range of key community organisations and telecommunications organisations.

Printed resources with an audio CD and downloadable podcasts of the radio broadcasts are available. The project report is also available for download below.

Project lead: Ian Watson

Resources:

Picture of QRAM Printed material and audio CD overlaid on image of audio producer and equipment

  • Podcasts available for download:

Play  Track 1: Play/Downloadmp3track 1.mp3 2.61 MB

Is this the right phone contract for me?
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Play  Track 2: Play/Download: mp3track 2.mp32.08 MB

How should I choose an internet service provider?
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Play  Track 3: Play/Download: mp3track 3.mp32.41 MB

My bill is really scary!
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Play  Track 4: Play/Download: mp3track 4.mp32.31 MB

I'm trying to keep my phone costs down...
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Play  Track 5: Play/Download: mp3track 5.mp32.4 MB

I need to reduce the amount of data I'm using...
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Play  Track 6: Play/Download: mp3track 6.mp31.79 MB

I can't afford to pay my bill
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Play  Track 7: Play/Download: mp3track 7.mp32.19 MB

What are some good ways to save money on my mobile phone and internet use?
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Play  Track 8: Play/Download: mp3track 8.mp31.94 MB

How to change or end a contract?
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Play  Track 9: Play/Download: mp3track 9.mp32.18 MB

How can I make a complaint about my mobile phone service?
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Play  Track 10: Play/Download: mp3track 10.mp31.94 MB

What can I do about cyberbullying?
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Play  Track 11: Play/Download: mp3track 11.mp32.11 MB

Safe use of mobile phones and social media
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Play  Track 12: Play/Download: mp3track 12.mp32.29 MB

Accessing mental health support online or on your mobile phone

 Audio technicians working on computer