As part of its ongoing commitment to fighting spam, the ACMA invited ACCAN to make a submission commenting on the necessity of maintaining regulatory control of unsolicited fax marketing. Since the introduction of the Fax Marketing Industry Standard 2011, the number of consumer complaints about fax marketing spam has declined dramatically, with only 146 complaints in the last ten years, and most of those prior to 2014. The 2011 Standard is due to sunset on 1 October 2021, and ACCAN agreed with the ACMA’s proposal to replace the existing 2011 Standard with a 2021 Standard which retains all the existing consumer protections.

Download: pdfFax Marketing Standard Review Submission.pdf375.97 KB
Download:docFax Marketing Standard review Submission.doc27.51 KB